born innocent; spoilt by education

12 dayyys of YINDIYAN chrishtmasss.

Aiiiooo!! totally hilarious,,, very well executed n d funniest lyrics one can yever come across...

so yenjoy!!!!

just DID, DO, DONE it!!!!

Created by JWT.... tooo gud... especially the goan konkani track in d background, d chaos, d passion.... kudos NIKE.

its vvvvvvvvvveeeeeeeeeerrrrrrrrryyyyyyy BIIIIIG !!!!

wat production quality!!! (turn on ya speakers to get d BIG effect))))

The Carlton Draught Big Ad is an award-winning advertisement for Carlton Draught created by George Patterson and Partners (Young & Rubicam) of Melbourne, which used viral marketing techniques before being released on television. It premiered on Australian television on 7 August 2005.

HAMARA BAJAJ!!!! A legacy

FROM THEN......

Bajaj is Bachchan of two wheelers. It had been an interesting story of Bajaj , interesting in the marketing and strategic point of view of how a company which thrived during the closed economy has evolved to a dynamic company in a free market economy.

The brand has evolved from " Hamara Bajaj" TO " No one can beat a Bajaj" TO " Inspiring Confidence".Rahul Bajaj , the Part time Chairman of the company has been instrumental in facilitating this change from a Fuddy Duddy image of a scooter manufacturer to a dynamic young M/Cycle manufacturer.

Bajaj which was proudly known as world's largest manufacturer of scooters in the nineties found to its surprise one day that Indians now don't like scooters, they like m/cycles. Bajaj first thought it is not possible. How can people who once waited for 3 years to get a scooter can think of buying a m/cycle. But ultimately numbers proved the point. Bajaj no longer mattered in the new scheme of things. Hero Honda is the leader in the motorcycle segment (which was once dominated by Yezdi, Enfield and Java) and scooter sales are coming down.

Bajaj still believed that things were as usual, people prefers scooters, m/cycle is just a fad, no one can beat a bajaj ...... but ..,Once Bajaj has realised that Indian consumers have changed, It has to change and it changed for the better.Bajaj came with a series of M/Cycle launches but it took a long time before Bajaj could establish itself in the M/Cycle market.

This proves the point that as a marketer, you cannot take customers for granted no matter who you are.Pulsar helped Bajaj to establish itself as a serious player in the Indian M/cycle market. Bajaj had failures in establishing its presence in the executive segment where Hero Honda's splendour rules .

THE TRANSITION

& NOW

holi hai...!!!!!

true spirit of holi; as true as beauty of colours itself, as true as fun of playin wit colours, harassing others, lettin urself loose.... n njoyin the spirit of being intoxicated.....

Bravo for Bravia

One of d most well designed concept come across....

its bout Sony Bravia TV, which makes colours alive....

d concept n d execution are out of d world.....

way toooooo gud...

Masterpiece 4 a Masterpiece

a commercial as appealing as d product........

slimmest one to win d fattest awards!!!!!!!!

a stalker a killer on a hunt finds himself hunted!!!!!!

this ad by JWT for levis slim won maximum gold.... gr8 execution, n a rockin background score..... \m/

Dove's Viral Makeover ;)

Dove evolution is a short viral film by Ogilvy Toronto. it uses time-lapse footage to show how a model's face is 'distorted' by make-up, lighting & graphic manipulation b4 appearing on d billboard.. the best part is d message which it drives clearly about our perception of beauty.... :)

Puneri patya --- Khub Changla...!!! ;)

expression of depression

suicide--- good idea 4 fevicol... hehehe....

poverty-starve to feed....

someday population !!!

its not just barbwire.... but line drawn across symbols of peace...

hamare aaj ke neta....

Modern form of Humanity

Save Environment

k, this is no ad.... this is an activity done by gurlz in Delhi against eve teasing.... theres a grp, called blanknoise project; who raise their voice against eve teasing.....
In Delhi its quite common tht in public mode of transport like buses, ricks n taxis... the drivers adjust their mirrors for obvious reasons....
YEH PRAYAS HAI UNHE SUDHAAR NE KA!!!

getty Indian with it!!!!!

this is done by GREY... its bout getty images who has come up with its Indian version visageimages......

gr8 work Anu J.... keep it up...

gaining d lost existence

I have long since stopped shouting for justice.
I have long since stopped shouting my innocence.
I have stopped shouting, I have lost the ability,
Because shouting is for the alive and I am dead
in every sense.

I have no wish to live.
I have no desire to die.
My existence is that of a leaf,
A leaf which is now dry.

All emotions I have long forgotten.
Ideals I’ve stopped believing in.
Truth is just a fallacy.
For me believing is a sin.

I am a puppet without strings,
For me my family is long since dead.
I had to push my love away,
Because in me new feelings of hope she bred.

I used to be a man of substance
Everything I did was true.
I laugh at those times now.
What else can I even do?

I was a man of integrity
One whose ideals could never shake.
They broke me, raped me, murdered me,
They robbed me of my faith.

Two days ago they sentenced me to death,
After fourteen years of living in this hole.
But they can only kill my physical self,
Because they have long since killed my soul.

(not b y me.....Thanx a ton Venky; 4 this.....)

Beware of ma fraaandshippppp !!!!!

Never expect those asinine "friendship" poems with decent intentions from me, as they never actually come close to reality? Anywayz, here's a collection of promises that actually speak of ma friendship.....>>>>

1. When you are sad - I will help you get drunk and plot revenge against the sorry bastard who made you sad.

2. When you are blue - I will try to dislodge whatever is choking you.

3. When you smile - I will know you finally got laid.

4. When you are scared - I will rag on you about it every chance I get.

5. When you are worried - I will tell you horrible stories about how much worse it could be until you quit whining.

6. When you are confused - I will use little words.

7. When you are sick - Stay the hell away from me until you are well again. I don't want whatever you have.

8. When you fall - I will point and laugh at your clumsy ass.

Coffee with Gutter

gr8 execution... n gr8 idea....
only one question !!!!!
wat bout the aroma?????
hmmmm it smells fishy!!!

what is ADVERTISING?????

dont expect a Kotlerish or any academic definition.....

this straight out of ma mind....

Its simply like; theres a hot chick standin @ a bus stop.... the bus is gonna arrive in some 30 secs. all u hv, is only tht much time, not only to get her attention n impress her; but also to hv a good recall in her memory.

To elaborate on it.
---> The time left for bus arrival is directly proportionate to the size of the client, as in the bigger ur client more time left for arrival.

---> Its proved in media tht longer duration u r present on any medium ur GRPs may reduce... to avoid tht its essential to b extremely appealing. thts the work of an Account planner to tell u wat to do or rather say....

---> The Creative dept. work is how to do n in wat way !!!!!!

---> Media Planner will let u know when is the rite time n rite place... {as in, when will she look @ u, not only tht also the prime location (standing jus besides her)} to impress her.

---> And yes, lets not 4get the Servicing ppl... After all, whom did u think did the research work, n said u abt her likes, dislikes; said the account planner wat has been said to her till now n wats her reaction to them; informed the creative how she like the things to b said and at last to the media planner,,, which bus she catches n at wat time.

damn cute one....

literally wild one....!!!!

donno who did it... but ya i know wat they hv done... this is promotion 4 Jungle book2.
all they did was; they sent this book to various people which had a special cover on it... within somedays the seeds within will grow and the book will look like a JUNGLE... also inside as u keep on flippin pages, the book turns greener....

imagine an Indian version... on the last page a pic of mowgli with the song,"chaddi pahan ke phool khila hai!!!"