Monday, November 11, 2013

WAIT..... STOP.... SEE AROUND..... IMAGINE.... SMILE...THINK....

Some time back was reading this wonderful article on THE HINDU about a very misunderstood word "NOTHING"
As luck followed got the below image from some random source...

both together made me think & wonder
Here it goes:
We have no time to stand and stare.What is this life if, full of care,
These lines from William Henry Davies’ poem, Leisure, point out the fast life which we all lead.
                  A regular day starts with us paying respect to our iPhones, and acknowledging notifications on Facebook from our thousand virtual friends. Post that hurried breakfast, there is a flurry of e-mails to take care of, traffic jams, incessant phone calls, power lunch, commitments and seemingly endless to-do lists which don’t leave us even a second to breathe. Pause.
                 Now picture this. When was the last time you indulged in a long siesta without the pangs of guilt overcoming you? Have you walked in the park lately (minus gadgetry) taking in the greenery and watched the kids swing? Isn’t it a million years ago that you lingered with your coffee by your window in peace? Have you of late experienced happiness in doing nothing?
                Most of our answers would be an outright ‘No’. We haven’t. Instead we all want to read the newspaper while eating, connect on the phone while driving, and text or play I-pad games while spending time with our loved ones. The advancement of technology is making us find cleverer ways to multitask. As a society, our minds have been conditioned from childhood to constantly accomplish something every day and always be on the move. The success of our day is measured by what we achieve and not by what made us happy.
               Amidst the information-overload-filled life that I was leading, I recently came across this beautiful Italian phrase, ‘Dolce Far Niente’ which simply means The sweetness of doing nothing. Now please don’t confuse ‘doing nothing’ with laziness and take a moment to reflect why it is a way of life for the sensible Italians. The expression simply means slowing down, without hurling your mind in multiple directions, taking in the surroundings and just being. There is no rule book which says there has to be a purpose for every action of ours. In a society which respects us only if our appointment diaries are full, the thought of doing nothing, even briefly, seemed alien to me. We are invisible prisoners of our own thoughts. Idleness isn’t the demon which we make it out to be. Pleasant idleness minus the worry is a luxury we must all practise. Always having the desire to be on the move doesn’t allow us to be happy where we are and wants us to be somewhere else all the time.
              The Italians even have a new movement called ‘Italian Yoga’, founded by Peter Catizone, which is the fine art of, ‘sitting at the corner café with espresso, cannoli and good friends’. This yoga without exercise involves telling stories, jokes, lounging and doing anything to distract one from the idea of work. A Chennai-based Italian, Marco Massano, shares this view, “Dolce Far Niente is a way to laze around, enjoying the pleasures of Nature and idleness.”



Tuesday, September 24, 2013

Wait!!! wat did i c just now???

Download the below GIF image on your device. They are nothing but simple smiling faces of celebrities.
Follow the instruction on the image & njoy wat your eyes kind of show u...:P


Saturday, September 21, 2013

Thats called 'In the face' but smartly & tactfully...:)

Back in January, news spread that Britain was considering running an anti-immigration campaign in Romania and Bulgaria tagged, “You Won’t Like It Here”.
People all over Europe were nonplussed by the lack of tact shown by The Brits.
But Gândul, a daily Romanian newspaper, saw an opportunity where others saw only red.

They launched a cheeky response campaign tagged, “We May Not Like Britain, But You’ll Love Romania.”












They placed the ads on Facebook, and even bought some outdoor media in Britain.
The campaign just won a Gold Award at AdStars, one of Asia’s biggest advertising awards festivals.
Well-deserved. Look for the campaign to clean up next Summer at Cannes. :)
Ad agency: GMP Advertising, Romania.

Who's pocket is it anyways!!!

We all at a point of time have read through Kotler the classification / categories of consumers based on their response to a particular offering in the market:
Innovators
Early Adopters
Early Majority
Late Majority
Laggards

Nah! m not starting a class or giving a revision session on them.
I am pondering over a thought who so ever they are, whenever or whichever category they fall; what is the status or stage or mood they are in when they PAY for the product / service across the counter.

Does the person who is paying the money actually matters??? Well my MBA taught me the best answer, 'DEPENDS' :)

Anyways, lets understand the stage & moods they fall in when they across the counter.
Like Edward De Bono had 6 Thinking Hats, I would create '4 Paying Hoods' & '5 Paying Moods'!!!

He / She is a:

Consumer: I use the product & i pay for it.

Customer: I may or may not use the product & I pay for it.

Decision Maker: I may or may not use the product; but i decide which one should be brought & I pay for it

Decision Influencer: My opinion can change the items in the shopping cart; i have certain beliefs, assumptions, preferences, likes, dislikes & I pay for it

He / She is:

Provider: I dont use this, but someone close to me requires it; hence i pay

Follower: Everyone is using, even i or my someone should try it once, i have heard / seen / read a lot on this; hence i pay

Unclear / Option giver: i donno which is the best one for me / others, this looks good, that is cheap, that one the person before us just took; the ingredients here are better, but this one should appeal to a particular taste; i mite buy many or mite buy the one which i feel cud b good, i evalute; give options; i mite be right or wrong; i can give logic to the purchase; hence i pay

Passive: I am indifferent to the product, i am suppose to follow the list, i m ok to be a medium & seen along with the product / service; hence i pay

Forced: I seriously dont think this product / service is necessary, as per me this is waste; better options are available; still i pay.

Now picture this situation, u are in a market place to sell your product; whom are you targeting? who is priority among all of these, do we think about the one who is paying over the counter & cushioning you bottom line???

Wednesday, August 14, 2013

Monday, May 20, 2013

Moke pe choka....

If life is throwing lemons at someone, this is how you choose the best one for you!!!! :)
Brilliant work



Following the controversy on IPL / Sreeshant / Match fixing; an amazing take by QUICKR... 

Thursday, May 03, 2012

Why this Kolaveri D???



Why the sun lightens our hair, but darkens our skin?
Why women can't put on mascara with their mouth closed?
Why toasters always have a setting so high that could burn the toast to a horrible crisp which no decent human being would eat?
Why there a light in the fridge and not in the freezer?
Why you don't ever see the headline: "Psychic Wins Lottery"?
Why "abbreviated" is such a long word?
Why Doctors call what they do "practice"?
Why you have to click on "Start" to stop 'Windows'?
Why lemon juice is made with artificial flavor, while dishwashing liquid is made with real lemons?
Why there isn't mouse flavoured cat food?
Who tastes dog food when it has a "new & improved" flavor?
Why people point to their wrist when asking for the time, but don't point to their bum when they ask where the bathroom is?
Why your Obstetrician or Gynaecologist leaves the room when you get undressed - if they are going to look up there anyway?
Why Goofy stands erect while Pluto remains on all fours? They're both dogs!
Why Noah didn't swat those two mosquitoes?
Why they sterilize the needle for lethal injections?
Why sheep don't shrink when it rains?
Why they are called apartments when they are all stuck together?
If con is the opposite of pro, is congress the opposite of progress?
Why they call the airport "a terminal" if flying is supposedly so safe?
Who the first first person was to look at a cow and say, "I think I'll squeeze these pink dangly things here, and drink whatever comes out?"
Who the first person was that said, "See that chicken there, I'm gonna eat the next thing that comes outta it's bum?"
Why the professor on Gilligan's Island can make a radio out of coconut, but can't he fix a hole in a boat?
If people evolved from apes, why are there still apes?
What do you call male ballerinas?
If blind people can see their dreams? Do they dream??
That if Wile E. Coyote from the Road Runner had enough money to buy all that ACME crap, why didn't he just buy dinner?
If quizzes are quizzical, what are tests?
If corn oil is made from corn, and vegetable oil is made from vegetables, then what is baby oil made from?
If electricity comes from electrons, does morality come from morons?
Why the "Alphabet Song" and "Twinkle, Twinkle Little Star" have the same tune?
Do illiterate people get the full effect of Alphabet Soup?
Why do they call it an asteroid when it's outside the hemisphere, but call it a hemorrhoid when it's on the outside of your ass?
Why it is when you blow in a dog's face, he gets mad at you, but when you take him on a car ride, he sticks his head out the window?
How come we put a man on the moon before realising it would be a good idea to put wheels on suitcases?
Why brain cells come and brain cells go, but fat cells are forever?
How important someone has to be before they can be 'assassinated' rather than just plain 'murdered'?
How come "phonetically" is spelt with a "ph"?
Why a round pizza gets delivered in a square box?
Why people pay to go up in tall buildings, and then put money in binoculars to look at things on the ground?
When you get to heaven / paradise / nirvana, are you stuck wearing whatever you were buried or cremated in forever?
Why people say they "slept like a baby", when babies normally wake up every two hours?
Why do we press harder on a remote control when we know the batteries are flat?
How do blind people know when they are done wiping?
What would the speed of lightning be if it didn't zigzag?
Why does someone believe you when you say there are four billion stars, but has to check when you say the paint is wet?
Why is it that our children can't read a Bible in school, but they can in prison?
Why doesn't glue stick to the bottle?
Why do they use sterilized needles for death by lethal injection?
Why doesn't Tarzan have a beard?
Why does Superman stop bullets with his chest, but ducks when you throw a revolver at him?
Why do Kamikaze pilots wear helmets?
How come we choose from just two people to run for president and 50 for Miss America?
Whose idea was it to put an "s" in the word "lisp"?
Are there specially reserved parking spaces for "normal" people at the Special Olympics?
If you send someone 'Styrofoam', how do you pack it?
Do married people live longer than single ones or does it only seem longer?
What hair color do they put on the driver's licenses of bald men?
Why don't women put pictures of missing husbands on beer cans?
Do Lipton employees take coffee breaks?
If someone with a split personality threatens to commit suicide, is it a hostage situation?
If a man says something in the woods and there are no women there, is he still wrong?
How do they get deer to cross the road only at those yellow road signs?

Friday, June 10, 2011

Aap kya hai???

Damn funny... :P

Agar aap soch rahe ho petrol waapis sasta hone wala hai toh UPA sarkar ki nazaar mein @AapChutiyeHain
Agar aap mobile phn pe kisi ko samjhane ke liye hand gestures ka use karte hai.. To Graham Bell bhi kabar mei se chillaega k @AapChutiyeHain
Agar aap Obama ko linkedin pe add karke usko Pak-sponsored terrorism in India khatm karne ko kehte hain, toh MEA ki tarah #aapbhichutiyehain
Agar aap sochte hain ki biwi ka birthday bhul ke sorry bolke app Bach jaenge to apke suhag ki kasam @AapChutiyeHain
Agar aapko lagta hai ke facebook pe "Save the tiger" page ko like karne se tiger save ho jayenge, toh #aapchutiyehain
Agar aap seriously sochte hain, ke is agle sutte ke baad aap cigarette ko chhuenge bhi nahi, toh kasam marlboro man ki #aapchutiyehain
Agar aap board exams me kam number aane se yeh sochte hain ke aapki zindagi failure hai, toh aapki aageki 80% life kahegi ke #aapchutiyehain
Agar aap 1 msg 10 logo ko forward karke bhagwan se 10wishes puri hone k hopes rakhte hai, toh @ChodafoneIN bhi kahega k @AapChutiyeHain
Agar aap kisibhi aire gaire ko society/culture ke naam pe apni zindagi dictate karne dete hain, to ek din apko ehsas hoga ke #aapchutiyehain
Agar aap jeb me hazaar rupaye ka note rakhte hain, aur isi bahane se sabse paise udhaar maangte hain, to acc to RBI governor #aapchutiyehain
Agar aap happy hours ke time pe apni bechi beer pe 20% VAT ke upar 15% service charge lagate hain, to sabko pata hai ke #aapchutiyehain
Agar aapko lagta hai ke exam se pehle ke aakhiri ek ghante me padhayi karke aap university me top karenge, to dean ke anusar #aapchutiyehain
Agar aapko zindagi ke facts pehli baar google dwara pata chale, toh aisa noob friends circle rakhne ke kaaran #aapchutiyehain
Agar aap bechare CAT aspirants ke email ids coaching walo se chura ke unko chutiye Bschools ke prospectus spam karte hain to #aapchutiyehain
Agar aap apne aap ko entrepreneur bataate hain jo ek killer idea ka wait kar raha hai, toh entrepreneur nahi, #aapchutiyehain
Aagar apko lagta hai ki Zebra crossing Ramp hai,aur app zebra crossing peh Cat walk karte hai to @AapChutiyeHain
Agar aapko lagta hai ki @taran_adarsh ke movie reviews me 1 paise ki bhi sense hai, to #AapChutiyeHain
Agar aapko lagta hai ke sirf ek DSLR kharidne se aap bade photographer ban jaaoge toh Canon bhi bolega @AapChutiyeHain
Agar aap zindagi mein har cheez ko karne ke liye kisi aur cheez ka intezar karte reh jate hain to Amul cheese ki kasam @AapChutiyeHain
agar aap unknown bandon ko add karke unko bday pe wall pe wish karte hai toh @AapChutiyeHain
Yadi aap office mein loudspeaker on karke bat kate hain to Phone bhi apse kahega ke aap AapChutiyeHain..
Agar aap samajthe hain ki Vaseline men's cream lagaane se Shahid ke bhai ko film me role milgayi toh @AapChutiyeHain
Aagar apko lagta hai ki aise posts sirf chutiye padhte hai to @AapChutiyeHain

Sunday, July 18, 2010

who's line is it, anyways???

Napoleon said:
"The world suffers a lot. Not because of the violence of bad people,
But because of the silence of good people!"


Michael Paul said:
I wrote on the door of heart, "Please do not enter it"
Love came smiling and said: "Sorry I am an illiterate".


Einstein said:
"I am thankful to all those who said NO to me
Its Because of them I did it myself.."


Abraham Lincoln said:
"If friendship is your weakest point then you are the strongest person in the world"


Shakespeare said:
"Laughing Faces Do Not Mean That There Is Absence Of Sorrow!
But It Means That They Have The Ability To Deal With It".


Shakespeare said:
"In The Times Of Crisis I Was Not Hurted By The Harsh Words Of My Enemies, But By The Silence Of My Friends".


William Arthur said:
"Opportunities Are Like Sunrises ,If You Wait Too Long You Can Miss Them".


Shakespeare said:
"Never Play With The Feelings Of Others Because You May Win The Game But The Risk Is That You Will Surely Loose The Person For Life Time".


Hitler said:
"When You Are In The Light, Everything Follows You,
But When You Enter Into The Dark ,Even Your Own Shadow Doesn’t Follow You."


Shakespeare said:

"Coin Always Makes Sound But The Currency Notes Are Always Silent.
So When Your Value Increases Keep Yourself Calm Silent"


Hitler said:

"If you Win, You need not Explain,
But If you Lose, You shouldn’t be there to Explain."


Shiv Khera said:
"If We Are Not Part Of The Solutions, We Are The Big Problems"
Winners Never Do The Different Things, They Do The Things Differently".


John Keats said:
"It Is Very Easy To Defeat Someone, But It Is Very Hard To Win Someone"

Friday, March 12, 2010

Purple gun 'BAIN GUNN'!!!

When growing up in Gujarat, i was enlightened by the fact that "BAINGAN" has a folk tale for itself, due to which it is the least preferred vegetable. It goes this way........
There was a king who was bored with normal cuisine that he had, asked for something new, hence a special cook was appointed for a day or two for the king
On the first day, the cook surveyed the whole kitchen n found all vegetables other than brinjal, so he decided to ask for it. As that vegetable was not consumed by the king, the market of the kingdom did not sell it too & neither any farmers produced the same. So he ordered some from his home town. Eventually after all the hoo haa, the cook was able to make a good curry out of it.
Now the fun starts, when he served the curry to the king, he told,"For u my king, i present the king of vegetables, Baingan raja" (sounds better in gujarati!!! :p). The king saw the curry with a skeptical look, but anyways tried it. As the taste buds felt the taste of the spicy baingan curry for the first time, he was over whelmed; he was sooo happy that he removed his jewels & gave it as a present to the cook. His courtesans, being the most well breed chaplus, praised the baingan too. They wrote sher, poetry, admired the colour, etc. etc.
News spread like wild fire, Baingan became the royal vegetable that was only grown in palaces or selected farms. Slowly the black market for it started, it was sold at a premium, accepted as bribes so on & so forth.
Now to please the king all the members of court, the villagers & farmers everybody gave something related to Baingan to the king. For some 3 months on everyday basis the king used to in some or the other manner had to encounter the vegetable king. Eventually he got booooooored of it.
Once day when he was served baingan dish as everyday, he looked & said, "i hate this vegetable & never for me shall anyone prepare this dish!!!" Thats it, that was the day, when brinjal lost its royalty. Its told that all of a sudden the courtesans started telling how disgraceful it looks, tastes, there was a comment which said the reason its called Baingan its because its 'bina gunn' (no good quality). The news again spread in the country, with the same fate for the vegetable king.
Hence since then, this poor vegetable is the least preferred, least liked or is hardly used during any celebration, festival or normal cuisine. For a matter of fact, every vegetable that we eat has some or the other state producing it in abundance, whereas for Baingan, which is an India n vege, there are no takers............:P

Anyways, there was this funny article appeared in TOI some days back.
I simply loved the way the writer of this article drew a parallel between Baingan & an unnoticed Indian. enjoy
They have got it all wrong. I mean those who tried to sow seeds of discontent between me and my putative Bt, sorry, bete noire. They don’t know how grateful i am to it. But for it, i would still be a nobody, an extra, so to say, in the galaxy of greens. If today i compete with the likes of Shah Rukh Khan and Sachin Tendulkar for countrywide popularity, it is entirely owing to my genetically altered ego.
Just look at it. Despite my stellar qualities, i was just the ‘Ghar ki murgi daal barabar’. They did not take a cue from the hit Bollywood number, ‘Dekhi lakh lakh pardesi girl/ Sab toh soni saadi desi girl/ Who’s the hottest girl in the world?/ My desi girl/ My desi girl.’ They recognised my worth only after the foreigners did so.
For a quintessential Indian could anything be more painful? I can’t understand why i was treated with such indifference by my own countrymen. I am on their plates whether you go east or west, north or south of India. But when it came to getting credit there was always the aaloo or the foul-smelling pyaaj ahead of me.
Imagine how sidelined i felt when an out and out desi politician tried to make aaloo– a fellow with decided foreign origins – immortal by saying, “Jab tak rahega samose mein aaloo/ tab tak rahega Bihar mein Lalu.” Talking of samosas it beats me why they never stuff me into them or into curvy parathas but instead pack me into pathetically shaped pakoras.
You have desi phrases honouring even as knotty a thing as ginger. Thus you say, ‘Bandar kya jaane adrak ka swad?’ But if i had ever asked a man of letters to coin a complimentary phrase around me, i am sure he would have said, “Tum kis khet ki mooli ho?” All they can do to me is to poke fun through cliched Akbar-Birbal tales.
When the westerners realised that their children disliked spinach, they gave it an iconic status by making it the power-munch of Popeye. But not one Indian cartoonist thought of making me the chosen chomp of an Indian superman so that children here could take to me without throwing tantrums.
Even my great looks were overlooked. Nature has endowed me with the softest of skins, the brightest of colours and curviest of contours. And yet no Indian painter has done my portrait, not even M F Husain when i would have gladly allowed myself to be painted in the nude. I cared little when the westerners launched computers called apple and cellphones called blackberry. But when an Indian manufacturer chooses lemon over me as the brand name for its cellphone, it hurts.
However hard the times for housewives, i have never acted pricey. Among all vegetables, i alone seem to defy the laws of demand and supply. I remain the shining symbol of the quintessential Indian trait called resilience. But rather than appreciating it they call anyone who is wary of taking a firm stand a ‘Thali ka baingan’.
Forget about making me an election issue as they made that arrogant tuber – the onion – in the not too recent past, i wasn’t even picked up as the symbol of any political party, national or regional. You have an entire bazaar of Mumbai named after that slimy thing – the bhindi– but not even an alley of Bareilly is named after me.
Perhaps i should not think like this. So what if i arrived late? Haven’t i arrived with my desiness intact? But now that i have become a celebrity, i can’t wait for campaign managers to sign me up for promoting the products of their clients. And the first thing i am going to endorse would be potato chips. Imagine that imported abomination – the aaloo – needing my endorsement. It would be an event no less momentous than an Indian buying the East India Company.

Sunday, February 14, 2010

GK @ its best

It was the first day of a school in USA and a new Indian student named Chandrasekhar Subramanian entered the fourth grade.

The teacher said, "Let's begin by reviewing some American History. Who said 'Give me Liberty , or give me Death'?"
She saw a sea of blank faces, except for Chandrasekhar, who had his hand up:?'Patrick Henry, 1775'he said.
'Very good!
Who said 'Government of the People, by the People, for the People, shall not perish from the Earth?''
Again, no response except from Chandrasekhar. 'Abraham Lincoln, 1863' said Chandrasekhar.

The teacher snapped at the class, 'Class, you should be ashamed. Chandrasekhar, who is new to our country, knows more about our history than you do.'

She heard a loud whisper: 'F ___ the Indians,'

'Who said that?' she demanded. Chandrasekhar put his hand up. 'General Custer, 1862.'

At that point, a student in the back said, 'I'm gonna puke.'

The teacher glares around and asks 'All right! Now, who said that?' Again, Chandrasekhar says, 'George Bush to the Japanese Prime Minister, 1991.'

Now furious, another student yells, 'Oh yeah? Suck this!'
Chandrasekhar jumps out of his chair waving his hand and shouts to the teacher, 'Bill Clinton, to Monica Lewinsky,1997'

Now with almost mob hysteria someone said 'You little shit. If you say anything else, I'll kill you.' Chandrasekhar frantically yells at the top of his voice, ' Michael Jackson to the child witnesses testifying against him, 2004.'

The teacher fainted. And as the class gathered around the teacher on the floor, someone said, 'Oh shit, we're screwed!'
And Chandrasekhar said quietly, 'I think it was Lehmann Brothers, November 4th, 2008'.....
:)

Friday, January 08, 2010

The worst & the best of Dec 2009


There are 2 ways to break the clutter: One, create a kick ass strategy & amazingly creative concept like zoozoo, or the second way to create something sooooo pathetic, irrelevant, stupid that people remember it as the worst ad ever seen. The above ad falls into the latter category.

I mean wat can me more stupid than seeing a brand like Nirma which made a milestone of a jingle coming up with a mockery of it... OK, i agree that the effects were good in the ad, but at the cost of mocking the soul out of the brand???

I read the review of the ad in afaqs today... Gosh!!! cant believe that people actually appreciating the work??? The TG of the brand is a working housewife who goes for something that has genuine claimability & value for money. I salute the vision & performance of the brand, but this ad surely makes it a laughing stock & a desperate brand trying to prove an already proven point. I mean we seriously miss the Deepika ad (Sita fame).


My first advt Mentor told me, "Advt is not about how creative your ad is!!! its about how beautifully it can connect & deliver the message in the best way possible. The magical ingredient here is the INSIGHT."

Hats off to the cretive heads behind this idea. A simple concept of TATA Sky having an active feature, in which one of the feature is Learn English. The TG is middle class family husband working, wife doing part time jobs, the kid studying in English medium as its an aspirational value for the parents.

Wat u do with it??? a mother who has not studied in English medium, feels low when her kid & his friends' parents speak flawless english. She gets hooked on to this & look the amazing confidence she has!!! This ad has a very feel good factor & a beautiful insight to connect with. Brilliantly superb...

Tuesday, December 22, 2009

Gimme some sunshine, gimme some rain!!! gimme another chance, wanna grow up once again!!!

there is this famous song of 3 idiots.
was thinkin wat if its told in a funny manner by maharastrian, gujrati & bihari
did not know other languages or else wud hv put tht.
Anyways, pls feel free to add.
Njoy

Baburao:
Ye baba, mala thoda uun dhyaa, ani thoda paus,
jasti paus nako re baba, mazza flat ground floor madhe aahe,
ani maaje fakt ek chance payje, fakt ek extra,
te nantar me mast mota honar....hehehe

Ramnik Bhai:
have jo hu tamne final quote aapun,
to mane thodu tadko aapo,
jo sawar no tadko hoy to saaru, karanke bappor nu hoy to maru maathu dukkhe
ane thodi varsaad, vadhare nahite pachi ena upar ek chance, bas
biju kai pan nai, su che ne ke mane fari thi motu thavu che,
arrey chokkas guarantee bapu, koi complain nahi made

Gajodhar:
yaaaaaaaaaaaaawwwwwwwnnnnnnn
ab ka bataye bhaiya, naya phormula hai shaaaaa(yawn)aayad
ekto thoda dhup, u pe thoda baaris, aur phir bas ek aur chance.
ka dekh rahe ho??? are serious hai bhaiyaa, hume wapas se bada hona hai
ka soch rahe ho? atpata lag raha hai tumka?
arrey humme bhi laga tha, aisan laga ki koi ped hai ka???hahhahaha
par sach kahen; hamare saale ke phuphaji ke damad ne ye todka kiya
ab dekh(yawn)oooooooo kahan pahunch gaye.
Sab maya hai!!!

Sunday, December 20, 2009

Uff !!! Ye andaaz e bayan; haal e dil ek employee ka

The name is good, the brand is big
But the work I do is that of a pig
The work or the brand; what is my way?
I don't know if I should stay.

To work, they have set their own way
Nobody will care to hear what I say
My will be NULL, they wont change their way
I don't know if I should stay.

The project is in a critical stage
But to do good work, this is the age
This dilemma is killing me day by day
I don't know if I should stay.

The money is good, the place is great
But the development is at a very small rate
Should I go for the work, or wait for pay
I don't know if I should stay!

The managers don't know what they talk
The team doesn't know where they walk
That's a bad situation, what say?
I don't know if I should stay.

I can go to any other place
But what if I get the same disgrace
I can't keep switching day by day
I don't know if I should stay.

The -ves are more, the +ves are less
Then why have this unnecessary mess
No more will I walk their way,
It's all done, I won't stay.

Thanks & Regards,
Confused Employee

Tuesday, December 08, 2009

Interpretation goes on...


Swine flu coverage on media led to media hype, which in turn led to a dip in tourism






Tiger poaching is increasing for their bones, as its used to cure male impotency















Food crops were used to create bio-fuels, as fuel prices rose, leading to famine like conditions around the world















Outdoor Sports are completely sidelined by video games, which has made youngsters obese

Marketing vs PR vs Advertising.... Finally BRANDING!!!




Monday, October 05, 2009

Perhaps we need a second, 2nd October

Ask an average Indian what significance does 2nd October hold in his life. The expected answer u will get is “that’s Gandhi Jayanti”, ask again n focus on the word significance in life, the answer this time would be, ”Kya significance! Nothing special, he was father of the nation, politicians get a reason to promote themselves & we get a holiday, if lucky enough then a long weekend!!!”

That’s it??? Actually that’s it!!!

I am no big fan of Mr. Mohandas Karamchand Gandhi but neither do I detest him. On Gandhi Jayanthi came across movies like Gandhi My Father & Lage Raho Munnabhai. Both have separate views on him but somewhere left a kind of red & blue impression on me. What exactly this thin man had in him, that he even after 60 yrs of independence has such a market value???

Ø He paid a big price to be a Mahatma. Its said that he was father of the nation but perhaps he was never a good father for his own kids. He lost everybody of his own, his eldest son, his wife, his brother & was made Mahatma. The question is, is that the price one has to pay to be a Mahatma? And was that price worth for today’s generation?
Ø For him, if there was something wrong he did not wait for someone to come & handle the situation, he with a smile used to do it on his own. We all know the story when he was in a village where on the middle of the road there was shit lying. He saw the people they were indifferent & jus passing by it. He took the leaves lying nearby the tree & wiped it himself, the villagers were stunned & then they made sure it did not happen again
Ø He took a stand. We in our everyday walks of life meet people who believe in a quote, which is “Ram ni pan jay ane Raavan ni pan jay” (Hail Ram as well as Ravan). The idea is simple if I take a side I loose out on benefits from other side, might as well I sit n the fence & enjoy. Whereas for him, if something is wrong it is wrong, don’t let your tummy digest it, or else the same dish will be served across.
Ø He was the brand ambassador for Non violence & truth. As far as non violence is concerned what he meant was that he can retaliate in the same force or may be worse, but choose not to do. The today’s version is I know I cant retaliate, but why to tell this, might as well say that I am non violent. Regarding truth, he ideology was simple, everyone of us make mistakes & try to cover it; well that is human; but the real courage is to accept it before getting caught, ask for forgiveness & never do it again. Truth is truth, never be afraid of saying it. There might be initial hiccups, but the person at the other end will respect your courage.

Right from our economy to lifestyle, we seem to have become experts in finding short term solutions. Basically “abhi kar dete hai, jo hoga dekha jayega”.
I mean see around us; the 5 day test match has become T20 format now.
Since years some 4 -5 business news channels have come up. Everyday they say diversify & stay for long. Majority of trading in India squares off on the same day.
We feel patriotic only on 26th Jan, 15th Aug & may be 2nd Oct. Another short term solution for us, of us & by us.
We wait for the world around us to improve & then improve ourselves. Whereas what Gandhi believed was ‘be the change you want to see in the world’
For me Gandhi stands for a person who paid a big price for what he is now. He wanted India to be a free nation & Indians to be courageous & not afraid to tell the truth.